As I firmly believe that the Back App can help a lot of people to avoid back pain or help those that suffer already I am keen for more people to know about it. Most people have seen the 'kneeling chair' or have heard of it at least and in time, I think and hope, it will be the same with the Back App.
This week on the train a drunk came up to me. I had a Back App with me and he swayed a bit and then asked if it was made in Sweden. I told him it was and he rolled off congratulating himself on knowing this. So although the Back App chair is not yet a household name maybe it is starting to enter the minds of some parts of the UK population at least!